3 Ways Atmos Tools Benefit Land Developers
Learn how the Atmos website can help land developers reach interested buyers.
While land development is underway, developers often find it difficult to garner interest in that land. At the same time, they must continue to spend money to develop the lots they’ve purchased, but because of the ambiguity that can accompany this phase of the process, it can be challenging to source interested buyers. Without being able to touch and see that lot and understand the final outcome of its development, most buyers can’t justify giving it a second glance. We talked with Mike Owens, Head of Land at Atmos, about the following tools on the Atmos website. With these tools, land developers can get their projects in front of interested buyers and begin to build out reservations while the project is still underway.
Clearly Compiled Lot Features
The Atmos website pulls in individual lots from the MLS and compiles important aspects that speak to what can be built there, including:
Whether there are wetlands on or near the lot
The topography and slope of the lot
Whether the home’s foundation will need to be a basement or a crawlspace
Any zoning setbacks that decrease the amount of buildable land
With all of these features pulled and ready to view, potential buyers can more easily understand what the result of the land developer’s work will look like.
Visual Tools
In addition to making lot features and buildable land data easy to reference, the Atmos website automatically matches house plans with suitable lots, and vice versa. This means that as interested buyers browse the Atmos site, they can narrow down their search in various ways. In addition to searching the site for lots that are located in their desired area and within their specified budget, they can also choose a home plan with the appropriate number of bedrooms, bathrooms, and home features they’d like to prioritize.
From there, the Atmos website will show them which lots have the appropriate slope for their desired foundation type, enough buildable land for their selected footprint, type of water and sewer system needed, and more. Instead of seeing an undeveloped lot, this tool allows buyers to see land for its true potential outcome. With visual tools helping bring their vision to life, buyers and developers can meet in the middle on the Atmos site.
Client base/ready-to-go customers
Atmos has a database of existing customers, many of whom have already decided that they want to live in a certain area. Land developers can benefit from this because when they post a lot in that area, Atmos uploads it to the database and generates the visual tools and lot features to show potential buyers whether that lot is a good fit for their needs. In many cases, this can lead to advance reservations on lots that are still being developed, though purchases can never take place until lot development is complete.
Overall, the tools included on the Atmos website help to match interested buyers with the lots and home plans that will someday come together to create the new home of their dreams. Land developers can leverage these same tools to reach their ideal client base of interested buyers and provide quick and accessible visualization of the land’s potential. Learn more and get in touch with Atmos today!
